Monthly Archives: September 2014

How does mobile technology help Sales

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Mobile technology has been adopted at an incredible rate by consumers and businesses alike. Whilst Consumers were told by Manufacturers, Service Providers and Application Providers about the benefits available to them the same cannot be said about business use of the latest technologies. Access anywhere any time from any device has long been the mantra […]

CRM is a Strategy – not just an Application

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It’s a well told story that CRM project failure is commonly down to poor user adoption. Seldom does the story go any further as to why users failed to adopt or gave no support to the project. CRM is all about relationship management. If your company doesn’t perceive relationship management as a strategy for acquisition […]